Its Innovative Mind

Rain, water, humidity, we often try to avoid them. And the same goes for your packaging. However, depending on the goods you are shipping, it is then interesting, even essential, to use container desiccant . They also guarantee that your products will reach their final destination in good condition. Learn how to best use these sachets here. What are anti-humidity sachets? Moisture-wicking sachets have only one purpose: to absorb water. They are often found in food or clothing packaging. They ensure that your products are not damaged by humidity or corrosion. Moisture-wicking bags are available in many sizes. There are small sachets a few centimeters wide that would go almost unnoticed. But larger bags also hang on a chain in a container. They keep the humidity inside the container low enough to transport your goods safely by sea or rail. How do moisture-wicking bags work?  These sachets' dehydrating properties are attributed to 2 important minerals: clay and silica gel. C...

Keeping perishable goods at the right temperature is essential to guarantee the safety and quality of the products. When safety requirements are not met, food can suffer alterations such as discoloration, texture degradation, microbial growth and bruising. Problems that could lead to high costs for retailers. The transport of perishable goods must consider refrigeration systems, the energy necessary for their operation and the need to maintain the integrity of the load. That is why cold chain products have a higher transportation cost than their standard equivalent. Transportation in refrigerated units is used to keep these products at low temperatures, which slows down the rate of chemical changes and the growth of microorganisms. Different ways of transporting perishable goods These are the different ways in which perishable products can be transported safely. Road transport of perishable products When transporting perishable items by road, ice or dry ice may be used, whi...

A digital marketing agency designs comprehensive digital marketing strategies for businesses, focusing on obtaining measurable results. An Agency encompasses different professional profiles (SEO positioning experts, analysts, account executives, programmers, creatives, etc.) who work in a coordinated manner to increase their clients' sales, always taking into account the return on investment, also called ROI. In an agency like nothing, specialized in Inbound Marketing, you work with several essential tools and software to carry out paid campaigns, and web positioning strategies, research and analyze the competition, measure results and automate digital actions. For example, digital marketing platforms like Hubspot are essential for solid digital marketing and Inbound Marketing strategy. Why Digital Marketing is so necessary? Digital marketing encompasses the techniques developed in online media, whose objective is to get customers and, in many cases, increase sales. It starte...

Facebook has changed the world of advertising more than any other digital platform. With more than 2 billion monthly users, this social network is one of the most widely used websites in the world. It has also become the third most visited website in the world, with the average user spending about an hour per day on the platform.  This article will cover the basics of Facebook advertising and its effects on your business. You'll learn about ad types, pricing, targeting options, and more. Clue Our Facebook Advertising Company page, which explains our approach to Facebook advertising, the details of our consultancy process and the tricks of this service, will be of interest to you. Advertising on Facebook Facebook Ads allow you to interact with your audience on the world's largest social network. Ads are a big part of Facebook for businesses. Businesses spend about $100 billion a year on digital advertising. This accounts for about a third of digital advertising spendi...

We have already mentioned this product in other previous posts on this blog. Still, we believe that it deserves a much more complete explanation of what it is, what it is used for, the types that exist and, above all, the different measures used and their equivalences, which are often confusing and unknown. Drying salts, and dehydrating salts, are chemical compounds that absorb moisture in enclosed spaces. They began to be used during the First World War to absorb vapors inside the masks. In World War II, it became essential to keep certain products dry and prevent damage, such as penicillin and military equipment. As you can see, this product can absorb water and humidity in very different ratios, depending on the amount of desiccant and its chemical composition. It can regenerate if it is subjected to a temperature higher than 150ºC. Types of desiccant salts There are several types of container desiccant . The most common are: Silica gel: They are small solid balls of...

Advertising on Facebook is one of the channels most used by advertisers to achieve conversions and notoriety through social networks, also known as social media. At Mavenup Creatives, as a Facebook advertising company , we analyze each factor that allows us to be relevant to users within Facebook campaigns. We choose different advertising objectives and select both the formats of the Facebook ads or creativities and the locations or placements that best suit our marketing objectives. Every client is different, and your Facebook advertising strategy should be too. We evaluate the factors currently affecting the website's positioning and detect the opportunities for improvement in each case. METHODOLOGY USED TO MAKE FACEBOOK ADVERTISING There are currently two ways to advertise on Facebook: ·          In the first place, the first and most basic is promoting our posts directly from the Fan Page. This option is ve...